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Hiatus
Six months ago I wrote my last piece on this Substack where I discussed how fleeting one’s importance can be, likening myself to Icarus in some way just…
Oct 6, 2023
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Kalu Arunsi
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Hiatus
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March 2023
Maybe you're not special.
Within the past two months I have briefly touched on a crypto product that needed branding & strategy as well as a financial technology product that…
Mar 6, 2023
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Kalu Arunsi
7
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Maybe you're not special.
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January 2023
Building in Avalanche
The beautiful nightmare we call home
Jan 20, 2023
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Kalu Arunsi
4
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Building in Avalanche
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My head hurts doing growth
Hello hello, welcome to 2023! It’s my first piece since my 2-month hiatus but it’s with good reason—I just really needed the break, haha. Alright so for…
Jan 9, 2023
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Kalu Arunsi
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My head hurts doing growth
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November 2022
The strategist's dilemma
Enter into the mind of a generalist specialist.
Nov 8, 2022
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Kalu Arunsi
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The strategist's dilemma
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October 2022
Defining Identity
Is it bullshit or the real deal?
Oct 20, 2022
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Kalu Arunsi
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Defining Identity
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September 2022
Designing Purpose
How to cluelessly make shit happen.
Sep 21, 2022
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Kalu Arunsi
3
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Designing Purpose
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August 2022
Why feedback is a personal attack
This doesn't say throw hands, but if you can then you should.
Aug 15, 2022
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Kalu Arunsi
4
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Why feedback is a personal attack
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July 2022
Finding growth in a bear market
Everyone in crypto can agree that this is probably the most intense bear market in the history of crypto. If you don’t know, a bear market is the type…
Jul 8, 2022
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Kalu Arunsi
4
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Finding growth in a bear market
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June 2022
Growth marketing
For dummies
Jun 23, 2022
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Kalu Arunsi
8
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Growth marketing
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Digital products for dummies
A checklist for your MVP
Jun 8, 2022
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Kalu Arunsi
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Digital products for dummies
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May 2022
What's next for marketing and web3?
Usually I begin my pieces with something interesting like numbers, or a 'did you know’ type of fact. That may not be the case here, especially since the…
May 19, 2022
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Kalu Arunsi
2
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What's next for marketing and web3?
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